
Every beauty retailer knows the gap:
This doesn't happen because the product is wrong, but because they cannot picture it on themselves. ModiFace Makeup Virtual Try-On closes that gap. Hyper-realistic, real-time makeup simulation built to turn consideration into conversion for L'Oréal brands and retail partners.
Conversion Rates
In complexion and lip categories, where purchase hesitation is highest
Time on Page
Increased time spent in product discovery phase
4
Basket Size
What’s a good eyeshadow to match?
Return Rates
Giving consumers the information to make better decisions
WHY IT WORKS
Most virtual try-on looks like virtual try-on. Ours does not. Our Physics-Based Rendering engine is built around the material science of cosmetics, understanding how a matte powder diffuses light differently from a high-gloss formula, how pigment builds on different skin tones, and how finish changes the character of a product entirely.
We support 11 distinct finishes, from glitter and metallic to dewy and wet-look, because the difference between them is exactly what a consumer is trying to evaluate.
Glossy
Matte
Metallic
Dewy
Glitter
Natural
Satin
Sparkle
Shimmer
Vinyl
Twinkle



